HeaterMeals News

New Cafe2Go Marketing Video

     12/17/09 - The HeaterMeals marketing team has produced a marketing video for their newest product, Cafe2Go The Self-Heating Beverage Kit.  The two-minute program is a departure from previous marketing videos by the company.  The fast-paced piece has no narration.  Instead, the music-video-like production features fast cuts showing how to start the patented TRUETECH self-heating technology.  It also features passers-by stopping to enjoy a hot beverage. 

     The program was produced by Marketing Manager Bob Turner, and was based on an earlier product demo piece produced by the advertising firm Marsh, Inc.  The video will be used by HeaterMeals as part of their Cafe2Go launch efforts. 

It can be seen here.